Guaranteed Top 10 listing in search engines.  This question is raised by most of the client when they come to have their site optimized by the Internet marketing companies. This is really a cropping question faced by companies because no one can guarantee that their site will get top 10 listing in search engines, The bottom line is as to why no one can guarantee results: Search engine marketing professionals do not own or control the search engines.  As a matter of fact, the search engines such as Yahoo!, Google and MSN keep their ranking algorithms closely guarded to keep anyone from cheating the system.

Throw in the fact they are constantly evolving these ranking criteria to stay ahead of the search engine optimization companies using unethical methods and you can see how impossible it is to issue a ranking guarantee.  If you are saying to search engine marketing firm that you want a #1 ranking, they cannot guarantee you that result.  They can only recommend changes to your site and suggest actions to increase the possibility of ranking higher, but they can’t guarantee.

Further, Companies don’t know what has happened to their site previously.  The bottom line is that no one can give guarantee to acquiring a certain position for a given period of time in the organic listings.  If any company saying or ensuring that they can bring your site in front page listing within 24 hours, then they are simply talking about sponsored listing or pay per click.
Search Engine companies assure you that they will work to give you good ranking across the many search engines and directories for your search terms. They will always strive to give you the best results.

Yes, search engine marketing firm do gurantee that if they implement their recommendations, search traffic will rise and their work won’t put  them at risk of penalties from the search engines.

Tags: internet marketing company, PPC, SEM, SEO

This entry was posted on Monday, May 25th, 2009 at 3:00 am and is filed under Internet Marketing, PPC, SEM, SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.